In the latest step to mainstream the use of cryptocurrency, the electric-based online retailer Newegg becomes the first major company to accept Dogecoin as a payment. The announcement comes after the retailer inked an agreement with BitPay – an online BTC payment service based in Atlanta, the United States.
Ahead of making their decision, Newegg tried a unique marketing strategy and took to twitter to ask the coin’s biggest admirer, Tesla’s founder Elon Musk, whether he would buy from them using the meme currency that skyrocketed over the last weekend.
Fans, let's RT this to help get his attention
— Newegg (@Newegg) April 19, 2021
Doge day and Growing Support for the Meme Coin
The company revealed that their decision comes as the supporters of the cryptocurrency celebrate a key day, the Doge day – April 20th, when Musk’s favorite coin is supposed to hit the one-dollar mark.
Meanwhile, Newegg’s officials described their decision shows the growing excitement around the peer-to-peer payment technology. Andrew Cho said,
The excitement and momentum around cryptocurrency are undeniable, and the recent surge in Dogecoin value underscores the need to make it easier for customers to make purchases with this popular cryptocurrency
Previously in 2014, Newegg became the first major retailer to accept BTC, and now the meme coin becomes the second crypto asset. The Atlanta-based company’s decision comes after the Dallas Mavericks, a prominent NBA team, started accepting Dogecoin for merchandise and tickets. Interestingly, Mark Cuban, another big supporter of the currency, revealed that the team’s coin sales have surged to a whopping five hundred percent.